Briefs
Bring skincare buyers back for refills
Open
Wildroot Apothecary$100k–$250k a monthPublished 13 days ago8 proposals
What the business wants
Our serums last about six weeks. Refill reminders and a routine that keeps customers ordering.
- Business
- Wildroot Apothecary, botanical skincare brand in Asheville, North Carolina
- Size
- $100k–$250k a month
- Kind of work
- Repeat purchases
- Scope
- Wildroot shop (store)
- KPI
- Repeat purchase rateShare of first-time buyers who order again within 90 days.
Baseline and benchmark
Frozen when the brief was published, from the trailing 90 days: Jun 26, 2026 to Sep 23, 2026. Results are measured against it.
This business
Similar businesses
- Gap to similar businesses
- +8.0 pts
- Estimated value
- $3,800 a month if the gap closes
- Benchmark from
- Businesses in the same category and size band, from the nightly scan
Terms
The platform’s standard template for this kind of work, as the business set it. Proposals move inside these ranges, so the business compares like with like.
- Deal
- Lift shareA share of the value above the baseline, adjusted for how similar businesses moved over the same period.
- Range
- 15%–25% of the lift above baseline
- Retainer
- Optional, up to $500 a month on top of results
- Monthly cap
- $2,200 on results
- Caps by tier
- New $750 · Established $3,000 · Proven $8,000
- Holdback
- 30 days after each statement closes
- Minimum term
- 3 months
- Platform fee
- 15% of each statement, from your side
- Discounts
- Up to 10% off without the owner’s approval; deeper ones wait for it in any mode
- Mode
- Approval mode unless the business grants direct mode, which your tier may ask for
- Deposit
- When it hires, the business pays a deposit of the first month’s cap and retainer, so your first statement is covered