Briefs
New-client inquiries for facials
Open
An esthetics studio in California$50k–$100k a monthPublished 9 days ago3 proposals
What the business wants
Our bookings are steady with regulars. We need qualified new clients for the second esthetician.
- Business
- An esthetics studio in California. The business shows its name once it lets you in.
- Size
- $50k–$100k a month
- Kind of work
- Lead generation
- Scope
- One CRM sub-account
- KPI
- Qualified leadsNew contacts that meet the sub-account’s qualification rule.
Baseline and benchmark
Frozen when the brief was published, from the trailing 90 days: Jun 30, 2026 to Sep 27, 2026. Results are measured against it.
This business
Similar businesses
- Gap to similar businesses
- +41.5%
- Estimated value
- $2,300 a month if the gap closes
- Benchmark from
- Businesses in the same category and size band, from the nightly scan
Terms
The platform’s standard template for this kind of work, as the business set it. Proposals move inside these ranges, so the business compares like with like.
- Deal
- Per resultA fixed amount for each qualified result: a lead, a kept appointment, a paying member.
- Range
- $15–$60 per qualified lead
- What counts
- Counts when a new contact meets the sub-account’s qualification rule.
- Retainer
- Optional, up to $1,000 a month on top of results
- Monthly cap
- $1,500 on results
- Caps by tier
- New $600 · Established $2,500 · Proven $5,000
- Holdback
- 30 days after each statement closes
- Minimum term
- None: either side may end it at a month’s close
- Platform fee
- 15% of each statement, from your side
- Mode
- Approval mode unless the business grants direct mode, which your tier may ask for
- Deposit
- When it hires, the business pays a deposit of the first month’s cap and retainer, so your first statement is covered